Tag: digital transformation
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Digital transformation of an SME: keys to a successful process
The digital transformation of an SME is today one of the processes that arouses the most interest in most business sectors. According to a study by Market Research for BBVA, published in 2017, 60% of Spanish companies consider digitization essential to obtain greater profits and more success in their businesses. However, the term digital transformation is often confused…
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What is digital transformation and why is it necessary for any business
The appearance of new technologies has changed the way we work, buy and even relate to each other. Companies need to join this process of digital transformation so as not to become obsolete. Well used, technology offers great potential to generate new business opportunities and to open up new markets. The lack of knowledge, the fear of…